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Meet Denise Coates, the business phenomenon behind bet365
Denise Coates spoke to the Racing Post in 2011Credit: Hugh Routledge
First published in 2011
Meet a business phenomenon. Meet Denise Coates. The Racing Post once ran a series called Legendary Bookmakers. If it ever gets revived Denise Coates may well feature.
What, you may ask, makes her deserving of such an accolade? You may vaguely know the name. Isn’t she something to do with Bet365, the company owned and run by Peter Coates, or is it John Coates?
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more inSeries
- We believed Dancing Brave could fly - and then he took off to prove it
- 'Don't wind up bookmakers - you might feel clever but your accounts won't last'
- 'There wouldn't be a day I don't think about those boys and their families'
- 'You want a bit of noise, a bit of life - and you have to be fair to punters'
- 'I take flak and it frustrates me - but I'm not going to wreck another horse'